Trusted Team - Meet the Trusted Team

Meet The Trusted Saskatoon Team

Sara Wheelwright

Sara Wheelwright

Trusted Founder & Marketing Maverick

Sara is the founder of S & E Trusted Online Directories Inc. the parent company that operates the Trusted Saskatoon directory. A British immigrant, she brings decades of advertising sales & marketing experience to the company. In 2011 she took the leap of faith and launched with the intention of creating something unique to the marketing landscape. She saw a need for a consumer-focused local online directory that listed and promoted integrity-driven and locally owned businesses. She definitely succeeded, as is now a household name in Saskatoon and the surrounding area!

Sara is passionate about promoting locally owned businesses operated with integrity. A great deal of her time and energy is invested in supporting local events, non-profits, entrepreneurs and individuals in need. In 2014 she expanded Trusted's services and launched Trusted Marketing Services a full-service marketing agency, with the intent to assist small to medium-sized local businesses & non-profits with all of their marketing requirements. Since 2018 she has been a director on the Saskatchewan Chamber of Commerce Board and Trusted Marketing Services donates many services to local non-profits. Sara is regularly invited to speak on marketing, business and entrepreneurship. In her limited spare time, you'll find her travelling as much as possible, running around after her 3 children, listening to live music, cooking, golfing and spending quality time with friends (normally wine is involved). Email:

Carman Praski

Trusted Saskatoon Account Manager

Having lived in many towns and cities across Saskatchewan, Carman knew there was no better place to live and raise a family than Saskatoon. After graduating from the U of S with a B.A. and a B.Comm. he spent over 22 years as a professional fundraiser helping schools and non-profits raise much needed funds, and teaching thousands of students to set goals and be the best versions of themselves. When this career took him and his family to Alberta for 11 years he always knew he would be back. As part of his career journey, Carman also spent time as an account manager for a few other companies in Saskatoon, refining his skills in supporting and servicing local business owners.

At an early age, Carman's parents taught him about the values of hard work, honesty and integrity, and it's these traits he brings to the team. He's dedicated to the success and support of his local Trusted partners as he is also an entrepreneur and knows the ups and downs of being a business owner. He has a genuine love for people and is passionate about helping others achieve their dreams and goals. Carman likes to say his middle name is 'Service", and believes that is his secret for success.

For 26 years Carman has been married to his wife Deanne, who enjoys working at Ronald McDonald House, and together are raising 3 wonderful teenagers. He enjoys coaching, playing sports and volunteering, and is a true believer in lifelong learning. But what he loves most of all is spending quality time with family and friends.

Michele Dorval

Trusted Accounts

Michele runs the accounts department like a well-oiled machine! She is focused on efficiencies and quality in all she does. With decades of bookkeeping and construction experience, she is an asset to the Trusted team. In Michele’s spare time you will find her at the lake, in Mexico or enjoying the company of her many friends and family members.

An Award-Winning Team

The Trusted Team are the recipients of the following awards for Marketing, Entrepreneurship and Community support:


We are happy to share have had great successes both times we have used , 2 for 2 so far! So i wonder if you can help us by recommending someone to help us with our thermostat and gas fireplace?

Nancy, Saskatoon

"Love this company, takes the guess work out of hiring or shopping for good honest results!"

Susan, Saskatoon

"I visited Saskatoon recently and heard your radio ads, as i thought your website sounded like an excellent idea...when are you coming to Calgary? Thank you for providing Trusted it really is an excellent resource for visitors and i am guessing residents alike. Your city really is starting to have a buzz!"

A Happy Tourist from Alberta

"It is so nice to be able to look on the page for reputable businesses rather than trying multiple places that might not offer me the best service. Trusted has already done the leg work."



S & E Trusted Online Directories Inc
129 21st St E #500
Saskatoon, SK   S7K 0B2
Ph: 306.244.4150


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